This article highlights in detail the importance of a sociological study of the social mood of women and the creation of its methodology, specific aspects considered in the works of domestic and foreign scientists. At the same time, the essence of the concept of social mood is revealed, based on the main aspects of the study of women’s mood, conclusions are given on the estimated indicators.

Socionomics is one of the areas that is gaining popularity in modern Western society, studying social phenomena and processes that are sensitive to the social mood of the population and individual categories, including behavioral actions in the financial market, and exploring their relationship. This article discussed the origin of the theory of socionomics and ways of analyzing social sentiments in the approach of the theory of socionomics, as well as indicators adopted as sociometers.